One word - Automation. We have taken the four most successful digital marketing activities broken them down into bite sized chunks and automated many elements.
Anything that does not need manual intervention we have automated using our internally built software. This means we have reduced head count whilst being able to deliver a best in class service. This also creates consistency. You are not subject to a person having an off day or getting distracted.
This doesn't mean you lose out on the human touch! We have just eliminated fluff and bloat. Where a line of computer code can press buttons that's what happens rather than it be a manual process. It allows our creative team to do what they do best.... be creative and focus on growing your business.